[highlight]D[/highlight]aily in sales as well as business is critical. That make you receive today, can very well be in the hands of your competitors tomorrow.
That is why you must understand the value of taking full advantage of your leads as soon as you obtain them.
Leads are not meant to sit around pinned onto bulletin boards, or positioned in a tickler documents. They are implied to be acted on.
The mind of the customer is to shop around for a service or product, so they have placed the word on the road that they are on the marketplace for a specific item.
If a person within your expert circle gives you a certified lead, it is very sensible that the client on this lead has actually made numerous individuals aware of their passions in a product and services. Which would certainly indicate that their name and also phone number is being passed around in more than one professional circle.
The timing on a lead is so vital, the moment you get the lead, get the phone and reach that individual.
By not acting on a lead, you have two things working against you. One, you are permitting your competition to obtain the jump on you. And 2, you are offering your prospective client a chance to seek out somebody else to give them the product or service they are looking for.
For example:
A banker attends a couple of networking meetings and he joins two networking teams. He receives a lead at one of his weekly networking meetings, he come back to the office, pins the lead onto his calendar and allow it rest there for 3 to five days.
When he finally got around to calling the name on the lead, he always received the exact same feedback. The clients would certainly inform him that they were no more interested, since they were working with another person.
He would slam the phone down and complain that he had the worst luck when it came to leads.
I think the message here is clear. This is an example of just what not to do with your leads.
By permitting a very hot lead to sit around and also cool off, you are guaranteed to shed that client.
Remember, when someone offers you a lead, that individual is likely offering your prospective customer feed back. So that prospective client will have your name, as well as understand when the lead was offered to you.
I don’t believe your customer would appreciate a call three to 5 days after you have actually gotten their details. Even if they are still on the market for your product, you will certainly not be off to an excellent start.
Leads were implied to be acted on. The next time you get one, don t wait, stop exactly what you are doing, and contact that individual.
All the best,
Happy commenting and sharing.
